Waze Archives - Rabbi Jason Miller

Once again The Jewish Week asked me to try and summarize the last year in technology from a Jewish angle. This was not an easy task since technology is increasingly so much a part of our lives and it affects all areas of our world including religion. I decided to come up with the ten big Jewish/Technology-related stories. What follows is what I submitted to The Jewish Week:

A few years ago when I was asked to start the Jewish Techs blog for The Jewish Week, I was concerned there wouldn’t be enough material to write about. After all, there are a lot of worthwhile news stories about technology and a lot of interesting topics in the Jewish world, but I wasn’t sure there would be enough areas of integration. Boy, was I wrong.

Image Source: RustyBrick

Religion in general and Judaism in particular are very much enmeshed in the field of technology. As our world becomes more dependent on technology, our Jewish lives are adapting as well. Jewish visionaries are at the head of the tech revolution and hi-tech innovation has been a driving force in Israel’s economic growth in the 21st century. The Internet and tech gadgets have revolutionized Jewish learning in ways never imagined before. A set of the Talmud that once occupied an entire shelf now resides on a Smartphone with full search capabilities. The Dead Sea Scrolls were once only available to those able to travel to Jerusalem, but they are now available to the world on the Web. And it is no longer unusual that the homebound are participating in High Holy Day services virtually.

In early January at the Consumer Electronics Show (CES) in Las Vegas, Jewish technology leaders featured prominently. CES is produced by the Consumer Electronics Association led by Gary Shapiro, whose new book Ninja Innovation is sure to become a best seller in the tech world. Through the convention halls of CES were Jewish owners of technology stores and companies, inventors, and industry leaders. Innovators from Israel were seen making deals with investors, a daily minyan was convened, and the Las Vegas Chabad supervised a lunch stand.

In 2012 there were many Jewish-related stories in technology. I put together a list of the top ten stories of the year (in no particular order). To stay informed about the intersection of Jewish life and technology this year, connect with the Jewish Techs blog at http://thejewishweek.com/blogs/jewish-techs.

1. ISRAEL’S GAZA WAR AND SOCIAL MEDIA
For the first time in Israel’s existence the country waged a parallel war on the Internet. During its military situation in Gaza, the IDF focused part of its attention on social networking uploading videos of its operation to YouTube, informing its following on Facebook and posting a barrage of updates to Twitter.

2. SUPER STORM SANDY, SYNAGOGUES AND THE SOCIAL NETWORKS
The East Coast’s found itself challenged by super storm Sandy for several weeks. Synagogues in New York, New Jersey and Connecticut used social media to keep its congregants informed about everything from relief efforts to places to recharge cellphones and alternative locations of Shabbat services. During the week-long power outages, some synagogues had life-cycle events like weddings and bar mitzvahs to contend with.

3. AGUNA CASE HITS FACEBOOK
A drawn out, messy divorce case quickly went from a private matter to a world-wide public debate. Aharon Friedman, a staffer for a Michigan congressman, refused to grant his ex-wife Tamar Epstein a Jewish divorce. Online petitions and then a highly trafficked Facebook page put pressure on Friedman, including a call for him to be summarily fired. It was the first time a Jewish domestic dispute had gone to social networking to be resolved.

4. SOCIAL MEDIA’S INFLUENCE DURING THE ELECTION
Jewish Republican voters have been growing their ranks and looking to the Internet to try to convince their Democratic co-religionists. Never before has social media been so influential in a presidential election. Friends were attacking friends on Facebook for their political views. News articles and YouTube videos were posted on each other’s Facebook walls. Back-and-forth tweets were shot around Cyberspace debating whether President Obama or Governor Romney would be the better choice for Israel.

5. APPLE’S QUESTIONABLE JERUSALEM STATUS
The popular computer and phone company found itself being questioned by pro-Israel supporters for neglecting to associate Jerusalem as the capital of Israel on its faulty map application. When Apple released its new operating system, iOS6, it didn’t show Jerusalem as the capital of Israel although every other country on the map had its capital listed.

6. JEWISH LED GOOGLE AVOIDS CHARGES IT’S A MONOPOLY
Microsoft and a coalition of niche search engines accused Google, founded by Jewish Internet gurus Sergei Brin and Larry Page, of unfair search practices for prominently displaying some results at the top of some inquiries. Google, which began as an Internet search company but has ventured into many other sectors, spent the better part of the year fighting those accusations. The Federal Trade Commission absolved Google of monopoly accusations early in 2013 for prioritizing its own products in search results

7. WAZE APP AND SALE RUMORS
The biggest tech story coming out of Israel this year was about a little GPS app company called Waze. The mobile app, featuring turn-by-turn navigation was developed by the Israeli start-up Waze Mobile and differs from traditional GPS navigation software because its community-driven. The app learns from users’ driving times to provide routing and real-time traffic updates. When Apple’s mapping application had flaws, Apple’s CEO recommended that iPhone users download Waze. After growing to more than 40 million users in 2012 there were rumors that Facebook and then Apple were interested in buying Waze (for some $40 billion), but neither deal panned out.

8. DEAD SEA SCROLLS AND SCHOTTENSTEIN TALMUD GO VIRTUAL
If asked what two collections from the Jewish textual tradition would be most beneficial in a fully searchable, digital format scholars would come to consensus over the Dead Sea Scrolls and the Talmud. The Israel Museum’s Dead Sea Scrolls Digital Project, a partnership with Google, launched in 2012 allows users to examine and explore the most ancient manuscripts from Second Temple times at a level of detail never imagined before. Five Dead Sea Scrolls have been digitized so far and they can be searched through queries on Google.com. What had been hidden and lost in a cave for generations are now online for the world to see.

Earlier this year, Artscroll announced the launch of the ArtScroll Digital Library and the first mobile app they will launch will be the ArtScroll Schottenstein Talmud. The app will offer all of the necessary tools students of the Talmud would want as they study and debate the ancient text. The app was produced by Rusty Brick and features page syncing, place tracking, extra hand, page fusion, hybrid page, floating translation, quick scroll, integrated notes, and page mapping color coding. The Apple version is already available and an Android version is expected to be released this year.

9. RALLY AGAINST INTERNET AT CITI FIELD
In May, more than 40,000 ultra-Orthodox Jews attend a sellout rally in Citi Field, home of the New York Mets. The attendees came to protest the growth of the Internet, which they believe is a moral detriment to their religious way of life. Rabbis spoke to the crowd about the perils of the Internet and cautioned those who are required to use the Internet for their work to use a filter so as to avoid unseemly content.

10. TEXTING HIGH HOLIDAY SERVICES
Rosh Hashanah 2012 marked the first time that several rabbis around the country encouraged their congregants to take out their SmartPhones and use them. In most congregations, participants were reminded to put their tech gadgets away, but in some synagogues like Rabbi Amy Morrison’s Reform temple in Miami Beach she told the worshippers to “Take those phones out.” This innovation was seen as a way to engage the crowd of digitally connected 20- to 30-year-olds. No doubt tweeting and texting during religious services will only become more prevalent in the years to come, right or wrong.

Cross-posted to the Jewish Techs blog at The Jewish Week

Spending a week in Israel earlier this month I kept my eyes open to the way Israelis use technology. Even on my first time in Israel over 18 years ago I noticed that Israelis thirsted for the latest tech gadgets. Being a country that struggled with telecommunications early on in its existence primed Israel for a telecom revolution. In the first decades of statehood, stories persisted about families who waited years just to get a telephone in their own home. So when mobile communications took off in the middle of the 1990s, Israelis were eager to adopt the new technology.

One thing I noticed during my recent visit was that the Apple iPhone is much less common in Israel than it is in North America. I also got the sense that Israelis prefer the GPS app Waze over other GPS services. That could be in part due to Apple’s decision not to link Jerusalem as the capital of Israel in its Maps application or World Clock on its new operating system. Back in September when Apple CEO Tim Cook admitted that Apple’s mobile Maps application was inaccurate and had many flaws (including the Jerusalem situation), he advised users of OS5 to download alternative navigation apps including Waze which was designed by Waze Ltd., an Israeli company.

Other questionable situations in social media have led many to question whether these are really honest mistakes or politically motivated actions. A recent Huffington Post article titled Did Flickr Delete Israel From Its Map? raises questions about the maps plugin of the photo social networking site Flickr. When the user zoomed in on Jerusalem there were no streets or landmarks as there would be for every other city in the world. The article triggered two responses from Yahoo which now owns Flickr. The first email from a company representative stated that Yahoo was aware of the issue and was working to quickly improve what is a third party map provider problem. There was no mention of why Israel was the only city in the world affected. The full email message from Yahoo read:

The geographical data that appears on Flickr and Yahoo! Maps comes from a third party map provider and we are working with them to understand and improve the gap in geographic coverage that has been reported. Yahoo! always wants to ensure the best possible product experience for our users, and this falls short of those expectations. We are continually working to source and roll out coverage where there is room to provide greater mapping details. In particular, we hope and expect that you will see improved maps coverage of Israel shortly.

The next day Flickr debuted a map that rendered Jerusalem as a normal city with its streets and landmarks returned to the way it was. There was no explanation for the error.

Of all the social networking sites, Facebook seemed to be the least problematic with Israel labeling. It is a very popular site in Israel. However, one Facebook user found that according to the site she no longer lived in Israel proper. Laura Ben-David, writing in the Times of Israel, explains how she suddenly was listed as living in Palestine rather than in Israel on her Facebook status updates:

Sorry, I didn’t share the news that I recently moved. In fact, I didn’t tell anyone. It was so sudden and so fast. We’re not just talking about moving from one street to another, or to a different neighborhood. Not even to another city or region. We’re talking about moving out of the country; out of Israel. Yes, I know it’s a shock to you. It was a shock to me as well. In fact, I found out about the move the same way most people find out things these days: on Facebook. I found out when friends saw a photo I’d taken from home and posted on Facebook, and they told me it was tagged with this new, previously unheard of location, ‘Neve Daniel, Palestine.’

Apparently Facebook no longer lists my town of ‘Neve Daniel’ as ‘Israel’, but rather as a city in ‘Palestine.’ Truthfully, this type of geographical blundering isn’t a particularly new development. In fact, I remember a time when I could ‘choose’ to tag my location either ‘Neve Daniel, Israel’ or ‘Neve Daniel, West Bank.’ Since 2010, Bing Maps have powered Facebook’s Places and locations. Frankly I don’t hold much stock in Bing Maps. A simple search in Bing could not even find Neve Daniel at all, in any country. I don’t know the back end of these programs, or how they work or fail to work. I can say that I successfully tagged the location on a photo, as I’ve done many times, as ‘Neve Daniel, Israel.’ Though what I saw, depending on where I was viewing it, was either only ‘Neve Daniel’ or ‘Neve Daniel, West Bank.’ What other people saw, and what they rushed to tell me and send me screen shots of, was ‘Neve Daniel, Palestine.’

While the situation between the Palestinians and the Israelis is indeed a complicated one, full of nuance, I think most would agree that these social networking sites are not the proper forums to play out the political situation. As far back as March 2008 Israeli settlers were fighting with Facebook to list their home city as part of Israel rather than Palestine. Ultimately, users in such settlements as Ma’aleh Adumim and Ariel were able to switch their hometowns back to Israel. However it seems like Facebook is once again taking it upon itself to determine which country users live in. Facebook groups have popped up urging Facebook to remain neutral in this political matter and not unilaterally list Israelis as living in Palestine.

As Ben-David explained, “We are living in a new reality where our sense of history is being molded – crafted, even – through social media. News outlets are barely fast enough to keep up with the speed by which social media spreads information. Hence it is social media that people today turn to for their news. And their facts. Today’s information from social media will be tomorrow’s history. In other words, if Facebook says it’s Palestine, it must be true. Even though it isn’t.”